Fast Retailing Co., home of the Uniqlo brand, wants to ramp up the presence of its other fashion label GU in the US and Europe, as Asia’s largest apparel maker accelerates efforts to become a global retailer with ¥10 trillion ($66.6 billion) in annual sales.

“GU has the same potential as Uniqlo,” Chief Financial Officer Takeshi Okazaki said in an interview. “We can generate as many GU stores as there are Uniqlo ones.”