This report summarises the findings from two surveys across different levels of corporate finance decision-makers, combining the view from the top with the aspirations and challenges of those
at an operating level. Interviews with HSBC contributors were conducted in August 2024 and references to the market environment are reflective of this.
In mid-2024, HSBC surveyed 529 senior treasury professionals from multinational corporates across a range of sectors.
The survey was conducted in a multiple choice, online format and was open for a six-week period until 30 July 2024.
Europe, Middle East, and Africa (EMEA) provided 53% of participants, with 36% from the Asia-Pacific (APAC) region and 11% from the Americas. Some 35% of participants worked for companies that generated annual revenues of less than $1bn in their latest financial year, while 36% recorded revenues of $1-5bn, 17% recorded revenues of $5-20bn and 13% saw more than $20bn.*
In parallel, the UK-based media and research company, Raconteur, was commissioned to survey a further 300 CFOs and their equivalents (the most senior member of a finance department) from multinational corporates across a range of sectors on behalf of HSBC. Of those, 100 corporates had revenues of $250m-1bn, a further 100 had revenues of $1-10bn, and the final 100 had revenues of $10bn+. Within each of these three revenue groups, 40 respondents were located within the EMEA region, 20 within the Americas and 40 from APAC.